When you finally decide to launch your new business venture, there are an unlimited number of decisions that need to be made: leases, office equipment, merchandise, hiring, you name it. Typically, the business printing needs is the last thing a new business owner thinks about. This is understandable, but a regrettable oversight in your total business plan.
Your business cards, stationery, brochures, spec sheets and business printing in general, are integral to your new venture. All of these are a critical component in establishing your company's brand and image in the early stages and as you continue to grow.
Your Identity Package
business identity package One of the key components of your business printing arsenal is the identity package. Often overlooked, your business cards, letterhead and envelope are a great way to introduce yourself and impact your clients and customers. The investment in design, whether classy, timeless or edgy, is a key part of your image. Additionally, the printed pieces of your new business serve as a vital communication tool with other businesses, your clients, customers and potential customers. If they can't find you, they can't do business with you.